On Chicken Plumage

       I can’t help but notice that more and more food products these days are proudly packaged with a label saying “Made with White Chicken.”
       Personally, I find this to be a bit of a conundrum.
       On the first hand, I can honestly say that I’m not a chicken racist.  I can also honestly say that I have never in all the chickens I’ve consumed noticed a significant difference between any chicken based solely on the color of its plumage.
       Which leads me to wonder, what is the big deal with products being made with white chickens?
       I’ve seen it advertised everywhere from cheap-o Banquet frozen “meals” up through the higher-calibre frozen entrees, to Lunchables (read: Snackables) and even so far as so called “high class” restaurant menus.  “Made with white chicken,” they all proclaim.  If they were pointing out that the dish was made with chicken breasts or wing meat, then I could understand.  But here they are, proudly proclaiming that they did not use any brown, black, yellow, mottled, or cow-printed chickens.
       Come to think of it, the fact that they’re advertising that it’s only made with white-feathered chickens sounds pretty chicken-ist, to me.
       Furthermore, this makes me wonder if the sudden prevalence is not, in fact, a clever marketing ploy to feed (pun intended) upon the average consumer’s tendency to exhibit selective reading and assume the manufacturer had originally meant to say “made with breast meat.”  After all, there’d be a rather glaring legal loophole to exploit, wouldn’t there?  Proving a chicken nugget is not breast meat is a relatively easy task.. however, proving that the chicken(s) in any given nugget had, at one point, been plumed strictly with white feathers (prior to being decapitated, plucked, drained, and having their corpses pulled apart by robots to be pressed into nugget-shape by other robots and breaded by still more robots before finally being bagged and packed by even more robots before being stocked on a shelf by people and purchased and cooked and eaten by [hopefully] people) would be an entirely different challenge.  
       Of course, any single company exhibiting such a dreadful ploy would be taking a very high risk for a very small percentage of the population that purchases robotically-terrorized poultry products and actually cares about whether the meat in question is breast meat or leg/thigh meat.  I can’t conceive of multiple companies engaging in such a risk-to-reward gamble, on the off chance one of them does get caught and exposed.  Then again, the gambit could be bulletproof enough to the point where there is no feasible risk without PETA and Greenpeace joining up to form.. uh.. mash them together.. carry the R, add the Y, divide by Z... “Pecan Eager Pete.”
       Yeah, that doesn’t sound intimidating enough to rattle the cages of the deceivers of chicken feathers.
       Although, one would hope that someone might actually sit down and question, “if everybody is only using white-feathered chickens, what about all the other colors of chicken feathers?  Where are those chickens going?”
       But that would assume someone would actually be bored enough to sit down and think of such useless prattle when there are clearly far, far better bidders for one’s attention - like the new season of Lost.  Or worse yet, write about it, or even take action against those who would blatantly proclaim such acts that are clearly biased against a certain creed, color, religious affiliation, gender, or sexual orientation of chicken.
       .....oh, right.  I just did. At least I’m too lazy to picket the behavior, or something.